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November 3, 2025 Β· 1 min read

Logos, Counters & Reviews: Building a Social Proof Wall

A proof wall showcases all your trust signals in one place β€” a visual reminder that your brand is already trusted by many.

Author
ShowAllReviews Team
Mockup of a SaaS landing page with a social proof wall combining client logos, counters, and reviews

Introduction

A social proof wall is a compact section that visually displays trust β€” combining reviews, client logos, and user metrics.
It reassures visitors before they reach key decision points like pricing or signup.

Example of a SaaS landing page showing client logos, counters, and customer reviews grouped in a proof wall

1. Combine Multiple Proof Elements

Mixing logos, reviews, and stats multiplies the effect.
Each element supports the other β€” authority, credibility, and popularity.


2. Keep It Visually Balanced

Avoid clutter.
A clear hierarchy ensures every element (logos, stars, counters) is readable and visually pleasant.


3. Make It Real-Time

Display live counters or auto-updating reviews with tools like ShowAllReviews.
Dynamic proof feels alive and current, increasing trust.


4. Place It Strategically

Add your proof wall right before CTAs or signup sections β€” the exact moment users need reassurance.

Strategic proof wall placement

Wireframe of a landing page with social proof wall placed near the call-to-action area

Your proof wall should summarize all the trust signals collected across your site.

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